Forbes -
7 Jul 2015 19:42

L'Oreal's recent acquisitions have been strategically significant in nature and can give the company the scope to expand its market share and profitability. However, L'Oreal has tough competition in both ends of the beauty spectrum. In the mass segment, there are companies like Procter & Gamble, Unilever, and Revlon. Revlon has now also entered the professional segment to offer further competition. In L'Oreal's luxury segment, Estee Lauder is its most formidable competitor. In this article, we s...
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